Digital marketing in Dubai what is it, and what it eats?
What is digital?
This is exactly what my grandpa when I wanted to learn about something incomprehensible in its understanding. Of course, the first words were different, but the essence does not change. Our world is moving with speed unimaginable things are changing faster than ever. Just seven years ago, knowledge of SEO was quite enough to feel confident in the Internet space (Yes and optimization was easier, eh ... sweet past) three years ago; Internet marketing seemed like something new and unusual, and for many incomprehensible terms. Now every major company wants to employ Internet marketer, able to efficiently organize promotions, analyze competitive activity and contribute to the improvement of the company image on the network. The speed of change is illustrated by the fact that often business owners do not understand why they need such a specialist, though, are confident that this is critical for the company. But now and knowledge in Internet marketing is already a new era of digital marketing in Dubai.
The definition of Digital Marketing
A digital marketing Dubai is the use of all possible forms of digital channels for brand promotion. In our time this includes tv, radio, Internet, social media and other forms. Digital marketing is closely intertwined with the Internet marketing, but it has already developed a number of techniques that allow you to reach your target audience even offline Wednesday.
Here I should like to say that digital is the evolution of the development of Internet marketing in Dubai, but it's not. At least because it effectively used mobile marketing and exhibition LCD stands with spectacular presentations is part of it. In fact, it is a complex discipline (based on digital technologies) that uses different types of marketing to promote the product. Today digital marketing launches make extensive use of traditional forms of advertising, the main task of which "capture your audience's attention and drag it into the virtual world. The most obvious example-QR codes in promotional posters and magazines. The most popular digital channels are:
What kind of media channels for obtaining the information can we safely call it digital?
Most important, on the right, can be called the Internet and devices that provide access to it . As a means of obtaining information, communication and human self-realization.
Local area networks. Internal computer network (extranet) or urban areas are essentially self-contained information systems. Where users can communicate, play, share the necessary information. At the moment the gradual integration of the local networks to the Internet.
The following digital channel is mobile devices. Before brands delivered messages via SMS messages currently popular are the installation application or organization branded WOW calls on their phone.
That provide a digital agency in Dubai?
Unlike conventional media agencies, providing a platform for placement of your advertising. Digital Agency offers the following services that can be used to judge the work in the digital realm:
* Standard services (Web design, media, and promotion, design, production sites);
* Development of complex strategy of company development in the digital environment (examination and promotion);
* Working with online communities (groups and pages on social networks, blogs, forums, specialized sites);
* Event organization events, contests (strategy, creative execution, impact analysis) in combinations online/offline promotion;
* Translation of user with online, offline and back (stocks, activity, etc.);
* Pilot marketing QR codes, geolocation services, RFD, Wow calls, augmented reality, etc.
Pepperweb
Office 3304, Prism Tower, Business Bay,
Dubai, UAE - 333879
Phone: +971 43639734
Fax: +971 43740897
Mail: [email protected]